Foundations of Business
By: William M. Pride, Robert J. Hughes, Jack R. Kapoor
Gain a solid understanding of business today and what it takes to become a better employee, more informed consumer, and even a successful business owner with the best-selling FOUNDATONS OF BUSINESS, 5E. This up-to-date, comprehensive survey of business highlights forms of business ownership, management and organization, human resources management, marketing, social media and e-business, information systems, accounting, and finance. Core topics and special features examine ethics and social responsibility, small business and entrepreneurship, and global issues, while new coverage addresses cutting-edge topics, such as the impact of social media in business, the economic recovery and remaining economic issues, international business, green and socially responsible business, and sustainability. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
AI Overview
"Foundations of Business" by William M. Pride, Robert J. Hughes, and Jack R. Kapoor is a comprehensive textbook designed to provide students with a solid foundation in business principles. Here is a detailed overview of the book:
Key Themes
- Business Environment: The book begins by exploring the world of business and economics, including ethics and social responsibility in business, and global business practices.
- Business Ownership and Entrepreneurship: It delves into the various forms of business ownership, small business management, entrepreneurship, and franchising.
- Management and Organization: The text covers the management process, creating a flexible organization, and producing quality goods and services.
- Human Resources, Marketing, and E-commerce: It examines human resources, marketing strategies, social media, e-commerce, management information systems, accounting, and finance.
- Cultural Diversity, Ethics, and Social Responsibility: The book discusses how cultural diversity, ethics, and social responsibility impact both the nation’s economy and individual consumers.
- Environmental Concerns: It also addresses environmental concerns and their impact on businesses and consumers.
Plot Summary
The book is structured into several parts, each focusing on a specific aspect of business:
- Part I: The Environment of Business covers the foundational aspects of business, including ethics and social responsibility.
- Part II: Business Ownership and Entrepreneurship explores the different forms of business ownership and entrepreneurial ventures.
- Part III: Management and Organization delves into the management process and organizational structures.
- Part IV: Human Resources, Marketing, and E-commerce examines the critical functions of human resources, marketing, and e-commerce.
- Part V: Accounting and Finance discusses the financial aspects of business, including accounting principles and practices.
Critical Reception
While specific critical reviews are not provided in the sources, the book is recognized for its concise and easy-to-understand approach, making it a valuable resource for students building their foundation in business. The 7th edition, in particular, has been updated to reflect the challenges faced by businesses and individuals post-global pandemic, incorporating real examples and powerful new cases to enhance learning.
Editions and Availability
The book is available in various formats, including paperback and digital versions. The 7th edition, published in 2022, is widely available through Cengage Learning and other educational retailers.
Digital Resources
The book is complemented by digital resources such as MindTap and Infuse, which provide additional study materials and interactive learning tools to enhance student engagement and understanding.
In summary, "Foundations of Business" by Pride, Hughes, and Kapoor is a comprehensive textbook that provides a thorough introduction to the principles of business, covering a wide range of topics from business environment to financial management. Its updated editions reflect contemporary challenges and offer practical insights for students aiming to build a strong foundation in business.