Design. Think. Make. Break. Repeat.
A Handbook of Methods
By: Martin Tomitsch
About This Book
This handbook documents sixty methods used in design innovation projects leading to the design of new products or services. It is the first publication to bring together methods, tools and case studies that involve multiple design disciplines and perspectives – from product and service design to interaction and user experience design. Design. Think. Make. Break. Repeat. addresses the needs of anyone interested in deploying design thinking academically or operationally inside their organisation. With design thinking becoming an increasingly valued skillset across a wide range of industries, there is an increasing demand for design-based skills in the workplace. More and more organisations are looking at design to improve their businesses and the services and products they offer. The book offers an easily accessible overview of the design thinking process along with a wide range of methods that can be applied across many different areas and contexts. Design. Think. Make. Break. Repeat. is designed as a learning resource to scaffold the reader's understanding of design as a method for innovation. Each method is presented through an evidence-based description along with simple exercises that allow for a hands-on, interactive learning experience, including templates, tools and case studies. It is a must-have for everyone interested in adopting design thinking.
AI Overview
Comprehensive Overview of "Design. Think. Make. Break. Repeat." by Martin Tomitsch
Key Themes:
- Design Thinking: The book introduces the reader to the changing role of design as a way of thinking and a framework for solving complex problems and achieving systemic change.
- Design Process: It documents 80 methods that cover all stages of a design process, providing actionable guidance for applying these methods across a range of projects.
- Life-Centered Design: The revised edition looks beyond the human-centered design paradigm, introducing life-centered design. This extended focus includes design methods for considering the broader ecosystem in which products and services are used, including natural resources, ethical concerns, and the long-term impact of design decisions.
- Empathy and Innovation: The book emphasizes the importance of empathy in understanding consumer needs, highlighting that 70 to 80% of new products fail because their developers did not understand these needs.
- Iterative Design: The book advocates for an iterative approach to design, encouraging readers to think, make, break, and repeat the process quickly and often to foster innovation.
Plot Summary: The book is structured around the four stages of the design process: Think, Make, Break, and Repeat. It provides step-by-step exercises, templates, and case studies to help readers apply these methods effectively. The case studies demonstrate the application of these methods in various domains, such as designing interfaces for autonomous vehicles and addressing health and wellbeing.
Critical Reception:
- Design Educators and Practitioners: The book is highly recommended for design educators and practitioners leading workshops, as it offers practical tools and resources. The free templates and resources available on the book's companion website make it a valuable resource for those looking to transform their practice.
- Goodreads Reviews: The book has received positive reviews on Goodreads, with many praising its comprehensive approach to design thinking and its practical applications.
Book Details:
- Title: Design. Think. Make. Break. Repeat.
- Authors: Martin Tomitsch, Madeleine Borthwick, Naseem Ahmadpour, Clare Cooper, Jessica Frawley, Leigh-Anne Hepburn, A. Baki Kocaballi, Lian Loke, Claudia Núñez-Pacheco, Karla Straker, and Cara Wrigley.
- Publisher: Laurence King Publishing.
- Publication Date: June 15, 2021.
- Edition: 2nd Revised Edition.
- Pages: 224.
- ISBN-13: 9789063695859.
Overall, "Design. Think. Make. Break. Repeat." by Martin Tomitsch is a comprehensive guide to design thinking, offering practical methods and tools for designers and educators. Its focus on life-centered design and iterative processes makes it a valuable resource for anyone interested in innovative design practices.